Data About Black Friday’s Deals Now More Valuable Than Black Friday Deals
VILNIUS, Lithuania - November 21, 2022 - (Newswire.com)
Oxylabs' new research reveals that during the Black Friday weekends of 2020 and 2021, retail was the industry that scraped ecommerce websites the most. Software development and data collection companies could not even crack the top 10 list.
Oxylabs examined and contrasted two periods: the Black Friday preparatory period 2022 (September 1 - November 5) and the same period of last year. The top five most scraped categories on the biggest marketplaces before Black Friday 2022 were:
- Software Development
- Retail
- Technology, Information, and Internet
- Marketing & Advertising
- Computer Software
The top five most scraped categories during the same period in 2021 were:
- Retail
- Information Technology & Services
- Marketing & Advertising
- Computer Software
- Airlines/Aviation
When comparing the number of data points acquired from key ecommerce marketplaces in 2022, software development businesses, which involve many data collection companies, surpassed retail, showing a fundamental shift in expectations: data about Black Friday is considered more important than providing competitive bargains.
According to the Oxylabs web scraping infrastructure's traffic statistics, online retailers were over 32% more active this year before Black Friday than they were at the same time last year. Despite this fast growth, software development businesses managed to surpass retailers by making almost 3% more requests.
To put it simply, although the industry is called software development, almost all Oxylabs clients are related to web data collection. Since Oxylabs provides infrastructure for web data collection, those who scrape ecommerce websites (from the software development industry) are data collectors. In the Black Friday context, these companies collect various data from the most prominent ecommerce sites and provide structured information to their smaller competitors.
Web scraping and data collection for B2B have attained such a high level of significance that they have surpassed retailers and ecommerce businesses even during traditional "holidays." The situation indicates that the importance of data collected from competitors has already attained the level of complete legitimacy.
This year's Black Friday will occur during the impending recession and economic difficulties. As a result, another explanation for the decrease in retail data collection is that this year's Black Friday will not be as intense, and customers will be more careful with their spending.
Nearly sixty percent of customers in the UK are anticipated to reduce their spending, which is predicted by recent data to result in a decrease in non-essential consumer expenditure of £4.4 billion throughout the last quarter of the year.
According to a study, for anyone planning to cut down on spending during Black Friday, the most prevalent reasons are inflation (61%), the global cost of living crisis (56%), and fear of a recession (36%).
This black Friday might be the turning point not only for consumer priorities, but also for the industry, making web scraping an essential game changer.
About Oxylabs
Established in 2015, Oxylabs is a premium proxy and public web data-acquisition solution provider, enabling companies of all sizes to utilize the power of big data. Constant innovation, an extensive patent portfolio, and a focus on ethics have allowed Oxylabs to become a global leader in the web data acquisition industry and forge close ties with dozens of Fortune Global 500 companies. In 2022, Oxylabs was named the fastest-growing public web data-gathering solutions company in Europe in the Financial Times' FT 1000 list.
For more information, please visit: https://oxylabs.io
Contact Information:
Vytautas Kirjazovas
Head of Communications
[email protected]
Press Release Service by Newswire.com
Original Source: Data About Black Friday's Deals Now More Valuable Than Black Friday Deals
NewSight Reality’s TOM Changes the Trajectory for Augmented Reality Market
Model of NSR's Transparent Optical Module that can be embedded into a regular eyeglass lens to provide Augmented Reality.
NewSight Reality (NSR), a leading developer of next-generation Augmented Reality (AR) technologies, announced it has successfully demonstrated AR through its proprietary TOM (Transparent Optical Module). This marks the first time in history AR has been achieved through a see-through near-eye display and represents a major milestone towards enabling mass adoption of next-generation AR products and solutions.
"We are no longer a paper tiger with models and concepts," said NSR CEO and President Phil Garfinkle. "We're incredibly excited to demonstrate a near-eye transparent module that is the basis for the next generation of Augmented Reality. We have a display and optics engine that can plug into any AR system. Lighter weight, lower power consumption, and daylight use are just a few examples of TOM's distinct advantages. TOM is akin to moving from a tube-based monitor or projection TV to a bright flat screen display."
Developed by NSR with its partners, TOM is a generational leap over current AR technology and takes a fundamentally different approach to AR displays and optics. Bypassing the need for traditional optical combiners, TOM replaces the light engine and optical engine with a single multi-layer hermetically sealed transparent module. Calibration is only required once at manufacturing.
"We are pleased to support NSR's product development with our unique micro-LED display technology," stated Mike Wiemer, chief technology officer of Mojo Vision. "Our micro-LED displays have the industry-leading brightness, power efficiency, and ultra-high pixel densities required by XR customers like NSR."
TOM is capable of over 80% transparency and high light efficiency thanks to the module's direct transparent display, which is in close proximity to the eyes. This enables exceptionally low power consumption and daylight operation versus projection / waveguide-based light transmission and complex optics.
With a thickness ranging between 1.5 to 2.0 millimeters and a weight of approximately 2 grams, the result is a scalable (without increasing thickness) proprietary transparent module that can be produced with either a flat or curved form factor allowing for simple integration with eyewear of all types: prescription, fashion, and even tactical.
"I have been monitoring the progress of NSR's TOM for over a year," stated General Wesley Clark. "NSR's Transparent Optical Module provides tremendous advantages in military programs by providing lightweight, low energy, and daylight operations that are needed in strategic Augmented Reality applications."
The innovative technology behind TOM allows for practical and dynamic functionality across a variety of different use cases, from everyday use to more extreme, tactical applications.
Interested parties should contact NewSight Reality to arrange a private demonstration of TOM ([email protected]). Micro-OLED and micro-LED versions of TOM will also be shown at the Consumer Electronics Show (CES) from Jan. 5-8, 2023, in Las Vegas. These demonstrations will further illustrate TOM's adaptability to the unique requirements of specific products across a broad array of industry applications.
About NewSight Reality, Inc.
NewSight Reality, Inc. (NSR) has established a world-renowned team of experts to deliver and navigate its technology into modular plug-in solutions for the next generation of AR display / optics. NewSight Reality currently has nine core patents issued in the United States and around the world, with another 30+ applications pending. NSR's contract with the US Special Operations Command (USSOCOM) Directorate of Science and Technology is helping to drive the advanced development and testing of a prototype of its Transparent Optical Module (TOM). NSR has established national and international partnerships to speed the development, integration, and testing of its near-eye display technology.
To learn more about NewSight Reality, Inc., please visit www.NewSightReality.com OR email us at [email protected].
Contact Information:
Phil Garfinkle
President and CEO
[email protected]
Press Release Service by Newswire.com
Original Source: NewSight Reality's TOM Changes the Trajectory for Augmented Reality Market
In 2017, a survey from the parents of children between the ages of 2 and 10 in the United States showed that in a week, children's screen-based play time averaged 18 hours and 6 minutes.
Amazon Prime increased from 92 minutes in 2013 to 1,636 minutes in 2016, and Netflix increased from 572 minutes to 6,917 minutes in 2016. This means that the amount of content production is increasing as the demand for children's content increases.
Kids Content is a new market that can distribute content around the world without a large amount of marketing costs, and it is expected that Kids Content will become a key industry leading the Korean Sensation in the future due to industrial and environmental requirements.
In the middle of this trend, You Need Character's 'Cricket Pang' is receiving high expectations for the future.
You Need Character Co., Ltd., a global animation production company, is a character creation and animation production company founded in 2017 by CEO Song MIn-Soo of ICONIX, who is famous for Pororo. It is actively developing a global character business through various concept character brands and animation and its main work, Cricket Pang, is gaining popularity in India and global markets.
Cricket Pang is an animation produced under the theme of Indian national sports cricket. In India, cricket is a national sport similar to religion and its popularity and reputation are beyond imagination.
Ajinkar Rahane, a national cricket player with national recognition in India, has increased his popularity by working as a brand ambassador. The YouTube channel CricketPang TV has more than 340,000 subscribers and 60 million video views, meaning that You Need Character's goal of creating Pororo of India is approaching success.
Cricket Pang goes beyond simple cricket-themed cartoons, but contains educational content that can be helpful to children. It is a process of socialization such as cooperation and friendship, stimulating both fun and benefits.
Through Cricket Pang, You Need Characters have successfully entered the Indian market, which have been rare for Korean companies to enter. Showing the possibility, it is increasing the likelihood of business expansion in the overseas market sales channel through the country's sports, education, and culture.
Contact Information:
Sang Yoon
Manager
[email protected]
+821036011444
Press Release Service by Newswire.com
Original Source: You Need Character's 'Cricket Pang' is a Korean Sensation That is Anticipated to Lead the Kids Content Market
