Friday, February 3, 2023

Absolutely Fabulous Walks a Marathon for Its Customers’ Shopping Experience

Retired doctor and CFO of small retailer walks 24 miles at the recent Atlanta Trade show to get ready for the upcoming shopping year. Las Vegas is next.

Absolutely Fabulous Walks a Marathon for Its Customers’ Shopping Experience
Las Vegas Market, 2022

Image courtesy of Gifts & Decorative Accessories Magazine

Ron Silverstein, CFO of Absolutely Fabulous Unique Gifts & Decor, was never trained in marathons. However, at the ripe young age of 74, he is still walking one every time he goes to a gift show with his wife and owner of "Ab Fab," Diane Silverstein.

While letting one's fingers do the walking (online shopping) is a very popular method of shopping, many small businesses survive by doing leg work instead: searching through miles of booths and conducting face-to-face meetings with product creators before items make their way into a physical shop or online.

Why do small retailers still do all of this exercise, rather than simply doing their shopping online? 

Over 85% of all retail sales still happen inside a brick-and-mortar shop, so this "old-school" method of filtering products through the lens of a buyer who has a pulse on the community is still very important. When asked how she filters so many options, Diane responds that she hears "... the family stories from my customers: their ups-and-down, their needs & their wants." This type of human knowledge is not something that is included in shopping algorithms, so having a human use it to make shopping decisions leads to some surprise recommendations when customers come in the shop - stuff they would have never chosen by themselves - rather than the typical "people who look at this widget also look at this [slightly different] widget" type of recommendations shoppers see online.

Online drop-ship businesses are getting very good at tricking these recommendation algorithms with pricing reductions and fake reviews. These are not entirely illogical tricks, though, because pricing is still the primary driver of whether a shopper prefers an algorithm or a person. It is, therefore, very important for a brick-and-mortar retailer to price compare before making their own purchases. 

Ron & Diane are currently resting their muscles from Atlanta and preparing for yet another marathon around the Las Vegas Gift Show at the end of January. This is a very important show for Ab Fab because it is where they will buy all of their toys for the upcoming year. Before even stepping foot on the convention center floor, Ab Fab scours through around 1,000 pages of STEM toy offerings, creates an initial list, cross-checks those with educator & parent recommendation lists (no promoted reviews), cuts the list down, and finally cross-checks this with the local school's education schedule. Only once all of these steps are completed, are Ron and Diane ready for the next steps - "... many, many steps," Ron laughs. "It's worth it, though."

Contact Information:
Ian Souter
Media Producer/Manager
[email protected]

Original Source: Absolutely Fabulous Walks a Marathon for Its Customers' Shopping Experience
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Author Fred Litwin’s New Book Claims to Debunk Oliver Stone’s JFK Conspiracy Theories

Extensively Sourced Book Shows How Clever Filmmaking Can Mislead the Public

Author Fred Litwin’s New Book Claims to Debunk Oliver Stone’s JFK Conspiracy Theories
Cover of Oliver Stone's Film-Flam: The Demagogue of Dealey Plaza

In his timely and powerful new book, Oliver Stone's Film-Flam: The Demagogue of Dealey Plaza, author Fred Litwin debunks the major allegations in JFK: Destiny Betrayed -- Oliver Stone's 2021 documentary series on the JFK assassination.

Litwin's book examines: 

  • The formation of the Warren Commission. 
  • The relationship between JFK and the CIA. 
  • Why Jack Ruby killed Oswald.
  • How the medical evidence supports a lone gunman. 
  • The role of imperfect memory in witness testimony. 
  • A refutation of a possible alibi for Lee Harvey Oswald. 
  • The chain of custody of CE 399 - the bullet found at Parkland Hospital.
  • The insidious claim that JFK's physician, Dr. George Burkley, participated in a cover-up.
  • Spurious allegations about General Curtis LeMay. 
  • Supposed plots against JFK in Chicago and Tampa. 
  • The homophobic persecution of Clay Shaw by Jim Garrison. 

Oliver Stone's Film-Flam is extensively sourced and contains over 600 links to the internet (in the Kindle version), as well as excerpts from many JFK assassination documents.

"This book shows how Oliver Stone gets it wrong and how the evidence just doesn't support his allegations," said Fred Litwin. "A lot of the film's material is surprisingly easy to debunk. Viewers of this documentary series deserve to know the truth."

Litwin's book will interest historians and film critics, fans of President Kennedy, and anyone interested in the debunking of conspiracy theories. It will certainly become a necessary addition to any JFK library.

Oliver Stone's Film-Flam, ISBN: 978-0-9948630-6-5, 2023, NorthernBlues Books, 496 Pages, Paperback $17.99, eBook $7.99; Available on Amazon, Kindle, iTunes, KOBO and the author's website:

About Fred Litwin: Fred is the author of four books and has written articles for the National Post, the Ottawa Citizen, and the Toronto Sun, among others. His 2020 book, On the Trail of Delusion - Jim Garrison: The Great Accuser exposed the fraudulent prosecution of Clay Shaw for conspiring to murder JFK.

Contact Information:
Fred Litwin
[email protected]
(613) 261-9060
Related Files
Abridged press release oliver stone film flam.docx

Original Source: Author Fred Litwin's New Book Claims to Debunk Oliver Stone's JFK Conspiracy Theories
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